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Brokers & Recruiters

Revolutionize Your Recruitment, Retention, and Market Strategy

REality Software™ is the ultimate solution for brokers and recruiters aiming to attract, retain, and empower top-performing agents. Our innovative platform streamlines the recruitment process, enhances agent productivity, and helps your brokerage grow with data-driven insights.

How Brokers & Recruiters Benefit from REality Software

01

Enhance Retention & Performance

Empower Agents to Close More Sales

By providing them with valuable data and performance analytics, REality Software helps increase their productivity, strengthen client relationships, and foster greater loyalty to your brokerage.

Agent Retention

With built-in tools, monitor agent performance, compare metrics, and identify areas for improvement, ensuring your team is always progressing.
02

Efficient Recruitment Process

Targeted Recruiting

With REality's recruitment solution, you can find agents who align with your brokerage's goals. Identify and contact candidates who are most likely to succeed in your company with the power of agent performance analytics.

Customized Recruiting CRM

Track and manage candidates more effectively with our built-in CRM, simplifying the recruitment process and ensuring you hire the best talent.
03

Competitive Edge

Measure Agent Productivity

Compare your agents' performance with other offices or firms to identify your team’s strengths and areas for improvement, ensuring they meet productivity goals and surpass benchmarks.

Market Share Insights

Identify areas where you are gaining or losing market share and track the competition. This helps you position your team more strategically and stay ahead of market dynamics.
04

Agent Evaluation & Migration Trends

Assess Performance Shifts

Identify agents who have seen significant improvements or declines in their performance over the past 2 years. This insight helps you address challenges and reward top performers to ensure continued success.

Track Agent Migration

Discover agent migration trends with detailed reports on agents who have moved from one office to another. This helps you understand what drives migration and assess whether recent moves met agents’ expectations.

Key Features for Brokers and Recruiters

Agent Recruitment

With an efficient recruitment solution, you can quickly hire agents who align with your brokerage's productivity expectations.

Agent Migration

Identify trends in agent migration and understand the factors influencing agent moves.

Agent Evaluation

Measure your agents' success and compare productivity against other firms and offices to optimize performance.

Performance Rankings

Rank agents and offices based on sales volume, number of transactions, price range, and more.

Competitive Analysis

Assess where an agent, company, or firm is gaining or losing market share, and compare this with competitors to improve market positioning.

Highlight Achievements

Use the “Frame of Fame” feature to highlight your agents’ achievements, giving them the recognition they deserve while attracting new clients.

Grow Your Brokerage
with REality Software

REality Software is trusted by top real estate professionals and companies across North America. Our innovative approach to recruitment, agent retention, and market analysis helps brokerages boost sales, enhance team productivity, and expand their market presence. With REality Software, you can streamline recruitment, improve agent performance, and leverage data-driven insights to drive smarter decisions and accelerate business growth.
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