Member LoginREality™ Software
Real Estate Analytics
& Recruiting Solutions
The all-in-one platform for real estate professionals. Gain insights into your market, track agent performance, streamline recruitment, and make smarter business decisions to grow your brokerage.
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Ready to see how REality can drive your business forward? Book a personalized demo today!
Trusted by Industry Leaders
What REality™ Offers
A comprehensive suite of tools designed for real estate brokers, agents, and multi-office firms to maximize their productivity, improve market insights, and recruit top talent.
For Brokers & Recruiters
For Agents
For Multi-Office Firms
Revolutionize Your Recruitment and Growth Strategy
With REality™ Software, brokers can identify top-performing agents, streamline recruitment and retention efforts, and gain competitive insights that position them for sustained growth.
Smarter Recruitment
Use performance data to identify the best agents, tailored to fit your brokerage’s culture and growth plans.
Recruiting CRM
Organize and track potential recruits effortlessly with our built-in Recruiting CRM.
Agent Performance Tracking
Monitor agent activity, sales trends, and productivity metrics to optimize team performance.
Competitor Analysis
Compare your market position against competitors using powerful, customizable reports, and adjust your strategy accordingly.
Why Choose REality™
REality™ is the go-to solution for top-performing real estate professionals across North America. Here's why:
Data-Driven Decisions
Get access to market analytics that help brokers, agents, and firms make smarter, more profitable decisions
Smarter Recruitment
Quickly identify the best agent candidates based on performance data and integrate them seamlessly into your brokerage.
Comprehensive Reporting
From market share to agent performance and sales trends, REality™ offers customizable reports that give you the insights you need.
Competitive Edge
Stay ahead of the competition with market insights, productivity reports, and market share analytics tailored to your business goals.
Ready to Elevate Your Real Estate Business?
Discover how REality™ can transform your recruitment, performance tracking, and market analysis efforts. Used by top brokers and agents across North America, REality™ gives you the competitive edge you need to succeed.
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What Our Users Say
REality™ is the choice of top real estate professionals across North America. See how it’s helping them achieve their goals and transform their businesses.
James T. Broker, Chicago, IL
"REality™ Software has completely transformed the way we recruit and manage agents. The market share and agent performance insights help us stay ahead of the competition and attract the best talent."
Laura P., Agent, San Francisco, CA
"As an agent, having access to real-time market data and customizable graphs has improved my ability to target the right neighborhoods and close more sales. REality™ truly gives me a competitive advantage."
Sean D. Jr., Broker, Levittown, PA
“I have been using REality for over 4 years. What can I say? The information is incredible. I have reduced my recruiting time by more than half.”
Susan Z., Broker, Miami, FL
“Recruiting was a real problem before I was introduced to REality. I love it! Now when I choose a candidate, one click transfers all their stats and information into the CRM. Best of all, it prompts me to use the right message for my target hire!”